Global Marketing, Global Edition free ebook

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Global Marketing, Global Edition

For undergraduate and graduate courses in global marketing The excitement, challenges, and controversies of global marketing. Global Marketing reflects current issues and events while offering conceptual and analytical tools that will help students apply the 4Ps to global marketing. MyMarketingLab for Global Marketing is a total learning package. MyMarketingLab is an online homework, tutorial,

E-marketing free ebook

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E-marketing

For courses in Internet Marketing or E-marketing. Traditional marketing coverage with an e-marketing twist. Strauss/Frost offers traditional marketing coverage with a twist: its focus is on the Internet and other technologies that have had a profound effect on marketing. This edition reflects the disruption to the marketing field based on social media.

Human Resource Management, 9th edition free ebook

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Human Resource Management, 9th edition

For three decades, this text has been the leading introduction to HRM for students at all levels, including those on CIPD-accredited courses. It is renowned for its readable and engaging style making studying more efficient. Comprehensively covering all major areas of the field, this edition has been updated with the issues and debates facing HRM today. Its key features include: * case studies

Leading Edge Marketing Research: 21st-Century Tools and Practices

This book explores new and leading edge marketing research approaches as successfully practiced by visionaries of academia and the research industry. Ideal as either a supplementary text for students or as a guidebook for practitioners, this book showcases the excitement of a field where discoveries abound and researchers are valued for solving weighty problems and minimizing risks. The authors

Start a Business in Maryland, Virginia, or the District of Columbia (Legal Survival Guides)

Simplify the Start-Up ProcessStarting a new business can be one of the most exciting things you will ever do-as well as one of the most overwhelming. To ensure the future success of your enterprise, taking the time to properly establish yourself right from the start is crucial. Let Start a Business in Maryland, Virginia or the District of Columbia help you start your dream business headache and

NET e-Business Architecture free ebook

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NET e-Business Architecture

This book is written for architects and developers preparing to design and build enterprise-scale e-business applications using Microsoft's Visual Studio.NET and .NET Framework. It will guide technical architects and software developers through the design and development of a fully-featured e-commerce application, the gasTIX online ticketing system, using the .NET suite of technologies. Alo

Produktionsplanung und -steuerung 2: Evolution der PPS (VDI-Buch) [German]

Fur Unternehmen sind Produktionsplanung und -steuerung (PPS) angesichts sich wandelnder Markte von erheblicher Bedeutung. Dabei erfolgt die Auftragsabwicklung heute in Netzwerken, die weit uber die Unternehmensgrenzen hinausreichen. In dem Handbuch werden theoretisch fundierte Gestaltungsmethoden fur unternehmensinterne und -ubergreifende PPS vorgestellt. In Band 2 erlautern die Autoren neue En

Agile Readiness: Four Spheres of Lean and Agile Transformation

Agile Readiness is designed to provide guidance to the manager or business leader in establishing a successful environment to enable fast moving agile and lean project methods focused on business systems transformation. Agile and lean offer huge potential as methods for reducing risk and costs, delivering early benefits and ensuring IT projects genuinely deliver the business transformation bene

50 Creative Little Holiday Product Ideas for Creative Entrepreneurs: Get Down to Business with 50 Product and Marketing Ideas for Your Etsy Shop

Format:    MOBI/EPUB/PDF    Language:    English

Do the holidays sneak up on you every year? Have you caught yourself at the end of November saying, "I should have prepared even earlier?".

This eBook will set you up for success EARLY. Here's how: 

? 50 product development ideas & mini exercise